My Snack Business Took a Wild Turn

Project: My Snack Business Took a Wild Turn – YouTube Thumbnail

This thumbnail was designed for a comedic storytelling video about an unexpected twist in a student-run snack business. The exaggerated facial expression, bright colors, police presence, and dramatic background were used intentionally to create tension, humor, and curiosity — mimicking the viral YouTube challenge style.

The goal was to communicate “something went wrong” without giving too much away, prompting viewers to click and watch the full story unfold.

✅Result: Performed with a 9.2% CTR, showing strong engagement from a youth audience who enjoy fun, real-life content with a twist.